©iStock/tanuha2001 Facebook is making it easier for small businesses to show what they "bring to the world" with their new business tool called ' Your Business Story '. Further, the number of advertisers using Facebook has doubled over the past two years, with more than 70 percent of businesses buying ads are from outside the US. The largest increase in interest is from Southeast Asia. Read more: Facebook hits 3 million advertisers and reveals plan to woo small businesses