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I had to show them that expanding our licensing internationally would be worth the risk. I also thought it could be helpful in motivating our development team if they saw our software being used abroad. When we got positive feedback from our new European distributor, it was definitely motivating for our team.That initial spark helped me convince the other founders to expand our international presence.Read more: How Does This 26-Year-Old CEO Negotiate Business Globally? With Respect
from The Global Small Business Blog http://ift.tt/2fEa41M
A Story About How Going Global Isn't Easy-Small Business
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