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According to Taco Bell, the moon may not be made of green cheese but it definitely looks like a taco twice a month.
Only 628 of the company’s locations are outside the U.S.—which runs counter to sister chains KFC and Pizza Hut, both of which have an enormous presence in international markets.
Read more about how Taco Bell is hoping global marketing in the chain’s famous irreverent style can help move the global growth process along.
from The Global Small Business Blog https://ift.tt/3uMt01n
Taco Bell Is Globally Rebranding the Quarter Moon, Calling It the Taco Moon-Small Business
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